Business gurus taut a lot of “programs” and “new tactics” to improve business results. As the Pandemic Crisis lingers, it is clear that business owners need to focus on fundamentals and build solid foundations for success. It isn’t about experimenting with gimmicks or high-priced programs; it is about leveraging basic business basics with practical solutions. […]
If the Global Pandemic isn’t the definition of a life-altering event, then nothing is. The spread of COVID 19 has change lives all over the world. Not only has it served as a reminder of how fragile life is, it has put a spotlight on the need for crisis and recovery plans that extend far […]
In today’s world true, great leaders are hard to find. Some leaders are dominant and aggressive, while others take a more behind the scenes approach. Leadership styles vary, shift, are defined and redefined, yet most of us have only experienced true great leadership a few times. If it was easy, everyone would do it right? […]
Your future is in your hands, it’s time to make a decision what you really want in life! At ActionCoach, we have an entrepreneurial business model that allows you to thrive by helping business clients run their business better, and eventually have a business that works without them. If this resonates with you then hit […]
Discounting is a mistake. Period. The Wrong Pricing Model comes in third in our Top 20 Marketing Mistakes series. We previously discussed the top two blunders: having no marketing team and using we vs. you verbiage in marketing materials. But pricing actually IS marketing. Think about it. Stores often categorize items by high, middle, and low-price cost. And the […]
There are a lot of trade secrets when it comes to marketing. Most entrepreneurs aren’t too interested in sharing tips with the world at large. But that’s where business guru Brad Sugars comes in with the “Top 20 Marketing Mistakes” series. We’ve already talked about the number one marketing mistake—not having a marketing team. Now, we’re on to […]
Creating a winning marketing strategy is one of the most stressful and overwhelming components of being a business owner. Many don’t even know where to start and survive blunder after blunder before embracing a strategy that actually works. In this series, The Top 20 Marketing Mistakes, we will discuss how to avoid such mistakes, and […]
Staying on top of your social media analytics is paramount to creating a long-term winning strategy on any platform. We’ve already talked about an overall auditing strategy and daily social media activity. Now we’re going to delve into weekly, monthly, and quarterly strategies. Weekly Run your social media analytics: This is essential. Stay on top of what’s trending and […]
Reaching Goals Requires Solid, Prioritized Planning Any success-oriented entrepreneur understands that success doesn’t just happen. It requires a willingness to take risks, financial sacrifice, an incredible amount of hard work, and perhaps most importantly of all, the creation and execution of a well-devised plan to make their dreams a reality. A plan is a road […]
In many cases, the goals of an entrepreneur and the way they portray their business align rather well – there is no dissonance between external branding and internal goals. But for some business owners, there is a lack of cohesiveness in what the business is trying to say. These are the businesses that throw lots […]
What to Do if You are Being Harassed at Work? Every person should have the expectation of a safe workplace. This doesn’t just include occupational hazards, but also from the people you work with. In an ideal world employees don’t get bullied or harassed by their coworkers, but as many of you (unfortunately) know from […]
A job that is completely stress-free doesn’t exist. With deadlines to meet, people to please, standards to uphold, and new markets to enter, your job will always present challenges and circumstances that force you out of a state of perpetual complacency. Stress shouldn’t necessarily be perceived as a bad thing; it is what motivates you […]
Stress has many different side effects on people depending on how they can handle it. Although the signs and symptoms may not show as quickly and severely, there are techniques which one can apply to overcome it before it gets overbearing. It is not difficult at all to learn how to manage stress, here are two […]
Stress at the workplace is quite normal, with one trying to complete as many items as possible on the goals’ checklist, and aiming to comply with standard procedures for all projects and assignments. Do you have too much on your plate, and are you finding it stressful to deal with the multitude of issues you […]
When you enter a new workplace for the very first time, you quickly get a sense of what life will be like for you there. As you meet your new coworkers, you’ll quickly develop a feel for what the general tone or atmosphere of your work environment is like. Having annoying co-workers, tedious assignments, and/or […]
How to Delegate Effectively How to delegate effectively means understanding that delegating tasks and authority is a defining aspect of being a boss, yet personal experience has likely shown you that it’s a skill that many managers lack. Whether it’s a lack of delegation, too much delegation, micromanaging, or putting the wrong people in the […]
The goal when creating customer is to give your customers an unexpected positive experience that keeps you and your product at the top of their mind. Your goal is to have a frequent interaction with the customer, so when the time arrives for them to purchase your product again, they will think about you and […]
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