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What Makes a Franchise Different from a Small Business?
A Franchise and small business are both business models that you can own. There are differences between how the two are run, and each has its own set of pros and cons. You might find the idea of operating your own business to be very appealing but there is more leg work required in launching […]
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Choosing the Best Location for your Franchise
Let’s just assume, for the sake of making a point; that you have opened up a Dunkin Donut drive-thru on the side of a busy road. The outlet looks great. It is bright and visible with a signboard pointing towards it and the location is strategic. The road has a lot of traffic influx and […]
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Stop Competing on Price
The most common complaint I hear when talking to owners of small to medium sized businesses is that, “we can’t compete with the big guys on price.” The perception in the market place is that people are shopping on price alone. The only reason your customer asks the price up front is because that is […]
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Costly Mistakes that a New Franchisee Makes
Wise people learn from their mistakes. Exceptionally wise people learn from other people’s mistakes. And these mistakes can appear on paper in the form of dollars. Your franchise will definitely come with manuals and training programs. However, as a newbie franchisee, you will tend to make choices without consultation that would make sense to you, […]
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Useful Tips: Learn to Plan and Plan to Learn
We’ve all heard the saying, “If you fail to plan, you fail to plan.” But how many of us really take it seriously? Do we even understand what planning is, why we should do it and what the value would be? In my experience, until we understand the WIIFM (What’s In It For Me) we […]
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Business Goals: Why Start with Why?
Yesterday I met with someone who was interested in business coaching. When I started to talk to her about her business and to ask her what she wanted to achieve it was clear that although she had set some business growth targets there was no real clarity behind “Why” she wanted to achieve this. Rather […]
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The True Measure of Marketing
I’m often asked about the keys to successful marketing, and people are almost always surprised by my answer. What they expect to hear is that the key is “branding” or having a “witty catch phrase”. In reality, the answer is much simpler than all that. It’s called testing and measuring. Most people hate it. That’s […]
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Millennials and Franchising — How Young Adults Impact Business in our Digital Age
Major changes in the worldwide population affect not only who consumers are today, but also the available labor market. Franchisors and franchisees alike must adapt to this changing customer and employee base to find opportunities for growth. So how do young adults, millennials and franchising, impact business in our digital age? The “Millennial” generation—those born near […]
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Trends in Franchising 2017
As ActionCOACH business coaching celebrates its 20th anniversary in franchising, I would like to revisit the humble beginnings of franchising as a business model and show how franchising has adapted to the needs of both consumers and entrepreneurs alike, making it one of the most successful and prevalent business models today. Franchising as a business […]
Read More
Simple Staff Systems to Save Time
The simple truth is that most entrepreneurs are not that interested in managing people. They started businesses because they had a good business idea, and that’s where they want to spend their time. Of course, another truth is that no business will be sustainable if its people are not well managed. The good news for […]
Read More
Stop Competing on Price
The most common complaint I hear when talking to owners of small to medium sized businesses is that, “we can’t compete with the big guys on price.” The perception in the market place is that people are shopping on price alone. The only reason your customer asks the price up front is because that is […]
Read More
Choosing the Best Location for your Franchise
Let’s just assume, for the sake of making a point; that you have opened up a Dunkin Donut drive-thru on the side of a busy road. The outlet looks great. It is bright and visible with a signboard pointing towards it and the location is strategic. The road has a lot of traffic influx and […]
Read More
SWOT: Identify Opportunities and Defend Against Threats
A couple of clients this month have been talking to me about how to complete a SWOT analysis (strength, weakness, opportunity, threat). On both occasions I had to tell them that, in my view the biggest problem with this analysis was the acronym it has been given because it is easy to say. So, what did […]
Read More
Franchise Brokers versus Franchise Consultants
The most difficult decision a potential franchisee is faced with is to choose the right franchise for themselves. Considering there were 90,000 franchises reported in 2010, it gets increasingly overwhelming to filter and comb through a huge number to arrive at an appropriate brand. This is where franchise consultants and franchise brokers come into play. […]
Read More
6 Keys to a Winning Team
Selecting the right people is just the beginning of building a successful team for your business. However, you cannot simply expect that your team alone will transform your business and take it to its next level of performance. It is equally important to have the following 6 keys to a winning team: 1. Strong Leadership Tom Landry, […]
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Internal Business Motivator: What’s Your Why?
When I hit the three year mark in my own business, I did what many business owners and entrepreneurs do, I hit a wall. No matter what I did, I couldn’t seem to find my way around it, over it, or through it. It wasn’t my sales or marketing skills, it wasn’t the delivery of […]
Read More
Franchising Business in 5 Steps
It is impossible to own a business and not dream of seeing it turn into a household name like McDonald’s or Burger King. You also might have considered franchising it at some point but never took the first step. Here’s a simple guide that breaks down the process for you: franchising business in 5 Steps! […]
Read More
What Makes a Franchise Different from a Small Business?
A Franchise and small business are both business models that you can own. There are differences between how the two are run, and each has its own set of pros and cons. You might find the idea of operating your own business to be very appealing but there is more leg work required in launching […]
Read MoreChoosing the Best Location for your Franchise
Let’s just assume, for the sake of making a point; that you have opened up a Dunkin Donut drive-thru on the side of a busy road. The outlet looks great. It is bright and visible with a signboard pointing towards it and the location is strategic. The road has a lot of traffic influx and […]
Read MoreStop Competing on Price
The most common complaint I hear when talking to owners of small to medium sized businesses is that, “we can’t compete with the big guys on price.” The perception in the market place is that people are shopping on price alone. The only reason your customer asks the price up front is because that is […]
Read MoreCostly Mistakes that a New Franchisee Makes
Wise people learn from their mistakes. Exceptionally wise people learn from other people’s mistakes. And these mistakes can appear on paper in the form of dollars. Your franchise will definitely come with manuals and training programs. However, as a newbie franchisee, you will tend to make choices without consultation that would make sense to you, […]
Read MoreUseful Tips: Learn to Plan and Plan to Learn
We’ve all heard the saying, “If you fail to plan, you fail to plan.” But how many of us really take it seriously? Do we even understand what planning is, why we should do it and what the value would be? In my experience, until we understand the WIIFM (What’s In It For Me) we […]
Read MoreBusiness Goals: Why Start with Why?
Yesterday I met with someone who was interested in business coaching. When I started to talk to her about her business and to ask her what she wanted to achieve it was clear that although she had set some business growth targets there was no real clarity behind “Why” she wanted to achieve this. Rather […]
Read MoreThe True Measure of Marketing
I’m often asked about the keys to successful marketing, and people are almost always surprised by my answer. What they expect to hear is that the key is “branding” or having a “witty catch phrase”. In reality, the answer is much simpler than all that. It’s called testing and measuring. Most people hate it. That’s […]
Read MoreMillennials and Franchising — How Young Adults Impact Business in our Digital Age
Major changes in the worldwide population affect not only who consumers are today, but also the available labor market. Franchisors and franchisees alike must adapt to this changing customer and employee base to find opportunities for growth. So how do young adults, millennials and franchising, impact business in our digital age? The “Millennial” generation—those born near […]
Read MoreTrends in Franchising 2017
As ActionCOACH business coaching celebrates its 20th anniversary in franchising, I would like to revisit the humble beginnings of franchising as a business model and show how franchising has adapted to the needs of both consumers and entrepreneurs alike, making it one of the most successful and prevalent business models today. Franchising as a business […]
Read MoreSimple Staff Systems to Save Time
The simple truth is that most entrepreneurs are not that interested in managing people. They started businesses because they had a good business idea, and that’s where they want to spend their time. Of course, another truth is that no business will be sustainable if its people are not well managed. The good news for […]
Read MoreStop Competing on Price
The most common complaint I hear when talking to owners of small to medium sized businesses is that, “we can’t compete with the big guys on price.” The perception in the market place is that people are shopping on price alone. The only reason your customer asks the price up front is because that is […]
Read MoreChoosing the Best Location for your Franchise
Let’s just assume, for the sake of making a point; that you have opened up a Dunkin Donut drive-thru on the side of a busy road. The outlet looks great. It is bright and visible with a signboard pointing towards it and the location is strategic. The road has a lot of traffic influx and […]
Read MoreSWOT: Identify Opportunities and Defend Against Threats
A couple of clients this month have been talking to me about how to complete a SWOT analysis (strength, weakness, opportunity, threat). On both occasions I had to tell them that, in my view the biggest problem with this analysis was the acronym it has been given because it is easy to say. So, what did […]
Read MoreFranchise Brokers versus Franchise Consultants
The most difficult decision a potential franchisee is faced with is to choose the right franchise for themselves. Considering there were 90,000 franchises reported in 2010, it gets increasingly overwhelming to filter and comb through a huge number to arrive at an appropriate brand. This is where franchise consultants and franchise brokers come into play. […]
Read More6 Keys to a Winning Team
Selecting the right people is just the beginning of building a successful team for your business. However, you cannot simply expect that your team alone will transform your business and take it to its next level of performance. It is equally important to have the following 6 keys to a winning team: 1. Strong Leadership Tom Landry, […]
Read MoreInternal Business Motivator: What’s Your Why?
When I hit the three year mark in my own business, I did what many business owners and entrepreneurs do, I hit a wall. No matter what I did, I couldn’t seem to find my way around it, over it, or through it. It wasn’t my sales or marketing skills, it wasn’t the delivery of […]
Read MoreFranchising Business in 5 Steps
It is impossible to own a business and not dream of seeing it turn into a household name like McDonald’s or Burger King. You also might have considered franchising it at some point but never took the first step. Here’s a simple guide that breaks down the process for you: franchising business in 5 Steps! […]
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