Using a Lead-Generating Landing Page Sending Facebook traffic from a Facebook Ad to a landing page optimized for lead generation is one of the best ways to find qualified leads that, if properly nurtured, are extremely likely to convert to a final sale. There are two primary strategies for generating leads from a Facebook Ad and Landing Page […]
Is your business looking to generate more leads? If yes then, have you considered using Facebook Ads for lead generation?You definitely should! You can optimize your Facebook Ads for lead generation and ensure your ads are being engaged with.The power of social media is truly astonishing. Here are some strategies to generate qualified leads with Facebook Advertising: Increasing […]
If you don’t have a good online presence on a popular social media platform, then you run a high risk of becoming invisible to your customers. In the current fast paced market, every business needs to develop and maintain individual accounts at different social media platforms, to attract customers and keep them informed of the […]
Today is National Business Women Day and to celebrate we have compiled a list of quotes from success women in leadership positions. “Whether you come from a council estate or a country estate, your success will be determined by your own confidence and fortitude.” —Michelle Obama, Former First Lady of the United States of America […]
What can you and I do to manage our stress levels as small business owners? Identify what leads to stress By knowing what triggers stress in you, you are able to quickly take action and minimise it occuring. Minimise getting stressed Resist trying to be perfect and expecting everyone else around you to be the […]
Any business person aiming high is going to be stressed at times. But surprisingly few have learnt smart ways to reduce their stress. Below are 6 highly effective ways to keep your stress under control, no matter what is happening in your business and personal life. 1. Remind yourself of what’s going right. Usually people […]
There are certain customer service skills that every employee and business owner must master if they are forward-facing with customers. Without them, you run the risk of finding your business in an embarrassing customer service train-wreck plastered all over google, or you’ll simply lose customers as your service continues to let people down. Either way, […]
There’s no surprise that customer service is among occupations that commonly involve quite a high number of stressful experiences. This job-related stress might gradually influence our reactions and behaviors, and invisibly cause the outcomes that are not really in our best interests. Exhaustion, anxiety, lack of motivation, uncertainty and frustration are reported as most common […]
Have ever been to a store and have received horrible customer service? Maybe their was employee who gave you an attitude or didn’t want to be bothered with helping you out. Maybe you sat in line at McDonald’s or Burger King for 30 mins when you only ordered an ice cream cone. Whatever the situation […]
Good leadership is a hard quality to define, but we know it when we see it. Leadership can be demonstrated by the willingness to make a sacrifice, respond to a challenge, or venture into uncharted waters. Leadership is that rare blend of tangible and intangible qualities that make others want to follow in the leader’s […]
Some people say that leaders are driven by greed and put in place by fear. Women disrupters (or wonder women) don’t buy into that falsehood. As Diana Prince reflected in the movie Wonder Woman: “Only love can truly save the world — this is my mission.” Saying that statement out loud takes guts. The truth is […]
By: Mahalia Latortue Labor Day is dedicated to the achievements of workers that made, and make, the United States strong and prosperous. Sadly, the holiday came about because of conflicts (and even deaths) during labor strikes. Many believe President Grover Cleveland was instrumental in the creation of the holiday in order to improve labor relations, […]
Without team building skills, a manager risks limiting the productivity of their employees to what each member can do on their own, whereas if you foster team building you can unite your team around a common goal, which will raise productivity as a result. So here are five steps to building a productive and effective […]
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